End of Waste Foundation, Rocky Mountain Bottling Company, Save the Planet, Sustainability, Truett Hurst, Wine

The End of Waste Foundation: Working to Increase Glass Recycling for our Planet

There is little doubt that climate change is real, and is happening. Whether it is human-caused, human-exacerbated, or simply the natural ebb and flow of Planet Earth, or some combination of all of these, I do not know. That debate is best left to the scientists who are studying the phenomenon, and the politicians who are responsible for crafting (hopefully) thoughtful legislation to deal with it.

Nevertheless, I feel it is important to do my part; to be a good steward of the only planet we have to call home. Part of this is by participating in as many recycling programs as possible. Back when recycling first entered the social consciousness – for me it was in the late 1980’s – recycling was a royal pain in the a   more difficult and complicated endeavor, which required consumer participation to manually sort one’s own trash. In my community, we had a black, regular can for general refuse, a blue can for paper, cardboard, cans, and other recyclable metals, a green can for lawn clippings, tree trimmings, and other organic waste, and a small, red bin for glass. On trash day, the streets would be lined by this rainbow of colorful receptacles. Even though I wasn’t a wine drinker in those days, I did use glass jars and other recyclable glass, and often wondered why glass only warranted a small bin, compared to the big boys like cardboard and cans.

In recent years, it has become easier and more convenient to recycle, depending on where one lives. I now live in Roseville, a community in Northern California that has the first “sorting” program I had heard of. Instead of relying on the consumer to sort their waste into three or four separate bins, like many communities, our waste management service allows us to deposit all solid waste (except green waste) into one bin. This is then taken to a facility where the waste is sorted and recyclables separated out for processing. What a great way to passively feel like I’m contributing to saving Planet Earth.

But am I? What really happens to those recyclables once they are dumped into that big truck every week? Do they really separate out the recyclables? Is recycling even profitable, and sustainable, especially for glass? 

While not in the forefront of my mind always, but certainly when rolling the solid waste bin to the curb every week, those questions persisted. So it was a pleasant surprise when, a few weeks ago, I received an email from Nikolas Zilenski, of the End of Waste Foundation, inquiring if I’d be interested in featuring the Foundation’s work and progress in a blog article. 

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Image credit: End of Waste Foundation website.

As I began researching for this post, I was disheartened. My concerns are real. The End of Waste Foundation (EOWF) has determined that nearly six million tons of glass goes unrecycled in the United States each year. But there is hope.

EOWF has created a sustainable packaging certification program, designed to increase glass recycling in the U.S., including tracking and monitoring recycling rates in participating communities. Known as the Recycling Traceability System™, the program receives recycling data from Material Recycling Facilities (MFRs) and issues a certificate of validation to verify the data. Participating businesses receive a Sustainable Packaging Certificate or Recycling Certificate to offset their carbon footprint.

In my correspondence with Nikolas, I shared my concerns and frustration: 

“Your website indicates this step, the recycling, is actually not happening as much as the average consumer (me) thinks it is. Can you shed some insight into this, and why it is happening? I really think most of us believe we are doing the right thing by either sorting, or living in a community that does it for us. Are we being duped?

Nikolas shared that statistical data is often hard to come by. However, he is diligent in his research, and provided the following statement: 

“For around 30 years, China has been California’s go to solution for its recycling woes. We essentially built an economic system based on sending recyclables to China. But in 2018, China enacted the National Sword Policy, which placed strict standards on contamination levels of material sent to the country for recycling. Thus, the whole system is no longer economically viable for material recovery facilities.

This has opened up huge weak spots in the waste and recycling industry. With glass in particular, much of the loss occurs from sorting, processing and hauling.

In California, and wine in specific, there is an additional barrier to making sure that it’s being recycled as it’s one of the products that’s exempt from bottle deposit laws. Even with single stream recycling, contamination poses a hurdle for bottles being processed for re-use.

The goal here at End of Waste Foundation is to increase glass recycling rates and provide proof that recycling is actually happening with our partnerships. Transparency into the waste and recycling industry is one of the cornerstones that we’re built upon. Through our own independent research, we’ve found that around 40% of product manufacturers don’t trust the waste and recycling industry, and we want to change that.

We believe creating circular economies within the glass industry is the best way to handle two problematic fronts: environmental and economic. We believe our system benefits product manufacturers, local waste and recycling facilities, and most importantly, the environment and the local communities that live in them.”

EOWF Circular Economy
Image credit: End of Waste Foundation website.

Still in relative infancy, EOWF’s program already has proven results. In Colorado, they partnered with Rocky Mountain Bottling Company and Momentum Recycling in June, 2019. Since then, more than 2,600 tons of glass has been diverted from landfills

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Photo credit: End of Waste Foundation website.

In July, 2019, Sonoma County winery Truett Hurst joined the cause. As a biodynamic winery, CEO Paul Dolan has been concerned about studies that have shown that glass can account for up to 60% of a winery’s carbon footprint. He was interested in learning ways his winery, and the wine industry in general, can become more sustainable. Dolan hopes that by leading the way, more winemakers and winery owners will get on board. 

Truett Hurst
Photo credit: End of Waste Foundation website.

For more information, please follow the links to the stories above. 

You may be thinking, sure, EOWF is partnering with businesses to increase recycling and reduce their carbon footprint, but what can I do as an individual? Glad you asked. Individuals, families, and small business owners can get involved through financial contributions and raising awareness in their own communities.

Personally, I am encouraged by the efforts of EOWF and their partners. In fact, I am more inclined to purchase products from producers such as Rocky Mountain Bottling Company and Truett Hurst. By the way, Truett Hurst makes amazing wine, so I encourage you to support the cause and buy some of their wine today! 

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Saving our planet, one bottle at a time.

Individually, we can only do so much. But by joining together and supporting this cause, we can effect positive change for future generations. 

And that’s something I can drink to!

Cheers! 

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Blind Tasting, Wine, Wine Tasting, Wine Tasting Party

Kent & Robyn’s First (but not last) Wine Tasting Party

It was the hot ticket in town! Well, at least in our part of town. OK, maybe just on our block. Regardless, it was a hot ticket! We’ve been wanting to host a wine tasting party for several months now, and at long last we were able to put it on the calendar.

Once the event was scheduled, the preparations began. First of all, what was the format? Simple get together over some wine? Educational experience featuring a particular varietal or region? A taste of the obscure and exotic? We decided that for our first tasting party, we’d keep it basic: a blind tasting of common varietals.

To spice it up and add some fun, we would also have a “Guess the Grape” competition after each wine. Anyone who could guess the varietal got a cork. A bonus cork was awarded if anyone could guess the region. At the end of the tasting, the guest with the most corks was deemed the winner, and got to go home with a bottle of Champagne!

Planning was underway, and as the date approached, the intensity increased. Our format would require five glasses per guest. We had nine guests coming. We don’t have 55 wine glasses! Party store to the rescue with the glass rentals. Placemats? We found these fun, customized placemats on Etsy and ordered them forthwith. Then, the best part…picking out the wine!

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We decided to showcase Northern California, single varietal wines, all well known grapes (well, maybe one outlier), and all in the sub-$20 range. We wanted to challenge our guests, some of whom are “red wine only”, or “Chardonnay only” wine drinkers. While we totally respect that, we also feel it is important to step outside the comfort zone once in a while, because, who knows, maybe you’re missing something you really love and don’t know it!

Within the parameters or Northern California, we made the conscious decision to exclude Napa Valley. Aside from the fact that it is hard to find quality Napa wines under $20, we also wanted to highlight the fact that there are spectacular wines from surrounding regions, at a fraction of the prices of the big Napa producers. So it was off to our local Total Wine & More store to stock up. We figured on one bottle for the tasting (11 two-ounce pours is just shy of one bottle) and then two more bottles to enjoy during the after-party. 11 pours? Yes…nine guests plus us. You didn’t think we wouldn’t be enjoying the wines, too, did you?

We went with two whites and three reds. In keeping with tradition, we went lighter to heavier. Here are the wines we selected:

Wine No. 1 – The Outlier:

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Husch Vineyards Chenin Blanc La Ribera Mendocino County 2017. Total Wine & More (TWM) Retail: $10.99.

Only one guest was able to identify this varietal…and that was on his third guess!

Wine No. 2 – The Surprise White:

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River Road Chardonnay Russian River Valley Reserve 2016. TWM Retail: $17.99.

Not the butter bomb many of our guests have come to expect from a California Chardonnay.

Wine No. 3 – The Value Pinot:

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Angeline Pinot Noir Reserve 2017, Mendocino County. TMW Retail: $17.49.

Though some called out how young it is, everyone enjoyed it.

Wine No. 4 – The Controversial One:

Inconspicuous (by Truett-Hurst) Zinfandel, Lodi, 2016. TWM Retail: $19.99.

One guest called out Russian River Valley for the region. While Truett-Hurst is a Sonoma County producer, this wine is made with Lodi fruit. Would you have awarded a cork?

Wine No. 5 – The Bargain Cabernet:

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Wente Cabernet Sauvignon Southern Hills, Livermore Valley, 2016. TWM Retail: $13.29.

Did you know that Livermore Valley was instrumental in keeping California winemaking alive during prohibition? What’s more, many of the Cabernet Sauvignon vines found in Napa Valley came from Livermore Valley rootstock. Our guest know these things, now!

The Major Award:

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Montaudon Brut, NV, Champagne, France.

This is one delicious Champagne! Available from Total Wine & More.

The Lovely Parting Gifts:

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MauiWine Mele Red Blend, NV. Available only from MauiWine.

There are wineries in all 50 states. After our amazing trip to MauiWine, how could we not share the Aloha with our friends?

The tables were set. The glasses were poured. The bottles concealed in paper sleeves (thanks to Total Wine & More for rescuing us from out faux pas of not remembering to buy proper blind-tasting bags.) The guests arrived, and after a few minutes of mingling over appetizers, the festivities were underway!  

The Christmas Jazz in the background lent a holiday feel to the party. Everybody enjoyed themselves. All our guests expressed surprise at how difficult is was to identify what were some of their favorite varietals. The evening’s big winner was Glen, who went home with the Champagne.

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Hey, wine tasting is serious business! 
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Remember, there’s a bottle of Champagne on the line!

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But who are we kidding? Everyone was a big winner that evening. We had a lot of fun. We got to taste some great wine. We learned a thing or two. Here are a few of the major take-aways from the evening:

  1. It’s really, really hard to identify a grape variety when tasting blind. We didn’t even use the black-out glasses, so we at least knew whether we were evaluating a white or a red!
  2. There are some very good wines out there from lesser known regions, at amazing values!
  3. Sometimes to top scoring wine at an event turns out not to be the most popular.

Allow us to elaborate on #3. The evening’s overall winner, in terms of rating points, was the Angeline Pinot Noir. Despite its youth, it is fresh, juicy, and delicious. Nevertheless, during the after party, when the extra bottles were opened, it was the two bottles of Inconspicuous Zinfandel that were drained first. Inconspicuous, indeed.

We had a blast hosting our First (but not last) Wine Tasting Party. We’ll definitely do it again. In fact, we’ve already had an offer from one of our guests to take our party on the road! The next Kent & Robyn’s Wine Tasting Party will be at a guest venue! We’ll also experiment with different formats, like a BYOW, or a food pairing party. The sky’s the limit!

Cheers!

  • By Kent Reynolds & Robyn Raphael
  • Photo Credits: Kent Reynolds & Robyn Raphael