It was a dark and stormy night.
That seems an appropriate way to open a story about a trip to Santa Rosa, home to the Charles Shultz museum. Charles Shultz, of course, was the creator of the Peanuts comic strip, and everybody’s favorite beagle, Snoopy.
Our “easy” drive to Santa Rosa was hampered by the first significant rain storm of the season. The roads were slick, and glare from oncoming headlights was blinding, so everyone was driving extra cautiously. And slow. But we made it, and spent the last three days enjoying the activities and adventures of the 10th Annual Wine Blogger’s Conference, #WBC17.
It was our first time attending WBC, but it will not be our last! It was a fun, informative, and engaging event. This post will be a general overview of events, with more detailed posts of the highlights in coming days and weeks.
Our first event was an excursion to Hanna Winery. Located on a hilltop with gorgeous, sweeping views of the valley, Hanna Winery has been in operation since 1985. We were greeted by our host, Christine Hanna, who gave us some history, and then winemaker Jeff Hinchcliffe took us down to the barrel room for some tasting. Following this, we enjoyed an amazing lunch, paired with several Hanna wines. Welcome to Sonoma County, indeed!
Upon our return to Santa Rosa, we participated in a Wine Discovery Session with Mark Beringer, Chief Winemaker at Beringer Vineyards. He led us through a tasting of their Private Reserve Cabernet Sauvignon, starting with four of the single vineyard wines that go into the final blend. Once we had established the baseline, we “worked” our way through a decade vertical tasting of the Private Reserve wines, starting with 2014 and travelling back in time to the 2004, 1994, and finishing with the 1984 vintage. The evolution of these powerhouse wines was amazing to behold.
Later in the day, we journeyed around the world with A Study of Pinot Noir. Our tour guide was Senior Winemaker John Priest, from Etude Winery. He took us from Sonoma County, north to the Willamette Valley, then all the way south to New Zealand in our exploration of this incredibly versatile grape. It was a wonderful trip!
The wine education sessions were followed by an opening reception, where we met many of the bloggers we have been following, as well as new friends. Thus ended day one!
The following day, we attended educational seminars covering writing tips, legal and ethical issues, wine vocabulary, and developing relationships with wine companies. Lunch was hosted by El Dorado Wines. Nearly 30 El Dorado County winemakers lined the back of the conference room, and then poured samples of their wines.
After lunch we enjoyed a Wine Education Seminar, presented by Lyn Farmer, about the “Region to Watch,” DOP Cariñena in Spain. We were immediately enamored with the region, and have added DOP Cariñena to our list of “Must Visit” destinations. We tasted through an amazing flight of Garnacha, with one Cariñena varietal wine (you may know it as Carignan) mixed in for interest. These are some amazing, affordable wines. You’ll want to try some as soon as possible!
Following a captivating keynote address by Doug Frost, we participated in our first Live Wine Blogging event. Wineries get five minutes at each table to pour tastes, and we blogged, Tweeted, or Instagrammed our impressions of the wines. It was kind of like speed dating, but with wine! A high-energy and raucous time, we tasted some amazing wines! The Friday speed-tasting was whites and rosés.
Friday ended with what was the absolute highlight: a Wine Cave Dinner at the Thomas George Estate. It was a first class affair! It was an amazing, “check-it-off-the-bucket-list” adventure. We’ll write more about this later, but suffice it to say this was among best meals we have ever had!
Saturday opened with more educational sessions, including Social Media tips, photography and video, and panel discussions covering relations with PR firms, and ideas for monetizing a wine blog. (If you’re into that whole, making money doing what you love thing.) We also attended a presentation about the devastating wild fires that ravaged the area only one month earlier. The destruction was unprecedented, but the recovery and rebuilding has begun, and Wine Country is open for business.
Following lunch, we returned to Spain with our host, Lyn Farmer, to explore DO Rías Baixas, and the spectacular Albariño wines being produced there. We tasted through 10 (yes, ten!) different expressions of this amazing white wine. I can’t say enough about Lyn Farmer and his friendly, comfortable teaching style and encyclopedic knowledge of Spanish wines.
After another round of Live Wine Blogging, AKA speed-tasting, this time with red wines, the conference concluded with a banquet hosted by NakedWines.com. As you probably know, I am a long-time customer of NakedWines.com, so it was fun to see many of the winemakers and staff I have come to know over the years.
Even with all the fun and wine (did I mention we had wine?) the biggest take-away for us is the comradery, support, and encouragement that exists in the wine blogging community. From big name bloggers and writers, who have thousands of followers and are making a living writing about wine, to brand new members who have yet to post their first blog, we were warmly welcomed and embraced as part of the family.
Finally, the dates and location for next year’s Wine Blogger’s Conference were announced. Walla Walla, here we come! We hope to see you there!
- By Kent Reynolds and Robyn Raphael